Gmail Features Not For The British!

Here’s an inter­est­ing Gmail prob­lem I found the other day. One that is a little wor­ry­ing on two counts. The first: It seems gmail are slow to roll out new fea­tures to non-US accounts, And the second: It appears that the code archi­tec­ture behind gmail is quite poor. Or at least the inter­na­tion­al­iz­a­tion of it is badly designed and doesn’t use com­mon code.

I recently spot­ted this post by Aaron Swartz on the Google Web­log:

Gmail: New From Address

Without appar­ent fan­fare, Google now lets you change your From address to any email address you can verify. Click on Set­tings, then Accounts. Once you’ve veri­fied the email you can go back there to make the new address the default. (Thanks, Noah!)

Great! This is a fea­ture I have been wait­ing for for quite a while. Mul­tiple eas­ily select­able from addresses. When I sign up to mail­ing lists and for­ums or when I register on a web site, I always give a new email address based on the name of the list, forum, or site. That way I can identify where mail comes from, can fil­ter it more eas­ily (it all get for­war­ded to the same address), and can trace spam if any­one sells my email address. But post­ing to mail­ing lists usu­ally requires the from address to be the same as the one you signed up with. Using Gmail with its single from address makes this a prob­lem. Thus I was really pleased to see this new fea­ture announced.

I tried to fol­low Aaron’s brief instruc­tions but I couldn’t seem to find the right part of my set­tings. Aaron’s post poin­ted to the What’s New page Google use to doc­u­ment new fea­tures on Gmail. Fol­low­ing the link on that page to the Help Centre page gave me a 404 error. So I emailed Gmail sup­port. Who poin­ted me to the miss­ing page!

I emailed back to point out that the page with the help was miss­ing, and they even­tu­ally mailed me back with the instruc­tions (and I noticed the help page got fixed too). But I still couldn’t get it right! When I clicked on “Set­tings” I didn’t have “Accounts” as an option I had “Account Settings”

Then in a stroke of genius, I decided to change my lan­guage set­ting back to US Eng­lish. I knew that terms like ‘Trash’ differed between the two lan­guage set­tings: it’s “Deleted items” in UK Eng­lish. So I wondered whether “Account set­tings” would also dif­fer. On chan­ging over I got much more than I bar­gained for: Take a look at this screen shot (click for the lager ver­sion with full details).

Gmail US vs UK differences

Yes! I do have “Accounts” on the US set­ting. And I have a “New fea­tures” flash at the top of the page. And yes I can add mul­tiple from addresses.

What’s amaz­ing to me is that it’s not just the ter­min­o­logy that changes when you switch from US Eng­lish to UK Eng­lish, the whole applic­a­tion changes too. At least the set­tings pages do. There are more dif­fer­ences than I’ve shown in my screen shot. The US ver­sion even has a plug for Google Talk on the bot­tom of the set­tings page, which the UK ver­sion does not. It is clear that it is not the same code behind these two versions!

That means all the new fea­tures, at least the con­fig­ur­a­tion inter­faces for them have to be writ­ten twice, and any bugs will have to be fixed twice. Not very good! I find that astound­ing in a com­pany a large as Google and with the repu­ta­tion they have.

Luck­ily hav­ing set up a couple of addresses, when I switch back to UK Eng­lish, the fea­ture still works. I still can’t make changes in UK Eng­lish though! Plus 10 for the new fea­ture, but minus 5 for the implementation!

39 thoughts on “Gmail Features Not For The British!

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  6. It’s a Googleized omen! The end of the little island across the pond is nigh!

    Uhh, I mean… They’re all out in beau­ti­ful sunny south­ern Cali­for­nia. You can’t blame them for for­get­ting one little island now and then…

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  8. I think it’s pretty arrog­ant to think that the entire code behind the applic­a­tion is dif­fer­ent. I code applic­a­tions all the time that look totally dif­fer­ent from one user to the next. If you prac­tice good MVC design, it’s really easy to change the application’s look sig­ni­fic­antly based on any cri­teria you want. Just because you change the view for one coun­try or user set doesn’t mean that all the applic­a­tion logic in the con­trol­ler or model changes also.

    Inter­n­at­in­al­iz­a­tion isn’t some­thing that just hap­pens at the drop of a hat — most likely, they’re still check­ing it out to make sure you don’t get your panties in a bunch over some small dif­fer­ence between US and Brit­ish eng­lish. Then they’ll flip the switch and you’ll have access. Or maybe a giant com­pany like google really does have it out for just you brits. That’s it.

  9. Hi Dustin,
    I too code applic­a­tions all the time, I have done for more than 15 years. I have been in charge of more than one inter­na­tion­al­isa­tion pro­ject too.

    There is no arrog­ance on my part claim­ing that the set­tings pages are dif­fer­ent code from between the two lan­guages. Not only was the lay­out dif­fer­ent, the fea­tures avail­able to con­fig­ure were different.

    There is no ques­tion that the code to con­fig­ure set­tings for UK Eng­lish is dif­fer­ent from that for US Eng­lish. I know that inter­na­tion­al­isa­tion, espe­cially glob­al­isa­tion, can involve dif­fer­ences in lay­out and imagery as well as lan­guage, but dif­fer­ences in func­tion­al­ity between these two vari­ants of Eng­lish? I don’t think so.

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  11. Not just Eng­lish — typ­ic­ally when a new fea­ture comes out, it comes out for the US Eng­lish (default) GMail, and the other lan­guages, all of them, get them much later.

    There might be an excuse like GMail never want­ing to have inconsistent/unfinished trans­la­tions shown, but this is indeed quite ridicu­lous. Most sites (and big ones at that, say, LiveJournal.com) put up with the untrans­lated strings shown up in Default Eng­lish, and that’s it.

    Let’s not even get into the qual­ity of the trans­la­tions — I’ve been doing web­site trans­la­tion for years now, and I can’t say I’m per­fect or any­where close to it, but damned if I can’t make a bet­ter GMail. Both in Hun­garian, and in Dutch. And I’m not even nat­ive to the latter.

    Of course the fact that I registered for trans­la­tion the moment I got GMail in Feb­ru­ary or so, doesn’t really mat­ter and they never replied.

  12. Cool! Thanks for that. I too was using UK Eng­lish but just set up another account for a friend. I noticed the ‘new fea­tures’ link that I didn’t have and got in a huff about the From address thing.

    A quick Google got me here though :)

    Cheers!

  13. Great post, Mike and makes me glad I signed up to WordPress and clicked on the link to your site.

    I’ve now changed to U.S format and a valu­able fea­ture that I always wanted in gmail is imme­di­ately available.

    cheers

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  15. Google is sup­posed to have some 100,000 server nodes (so far). I sup­pose it is pos­sible that chan­ging your lan­guage pref­er­ences changes which serv­ers the app (but not the email data) is being served from. Deploy­ing changes may take some time over so many serv­ers, and they may choose to not propag­ate the changes quickly in order to shake out the new fea­tures on a smal­ler user base.

  16. Hi Mike,
    That sounds quite reas­on­able apart from the fact that they first launched that fea­ture in late August, and if I switch back to UK Eng­lish now it still isn’t there!

  17. I was won­der­ing why the new RSS feed fea­ture wasn’t show­ing up in my account. Switch­ing the lan­guage to US eng­lish did the trick. Thanks!

  18. This is funny because as a Brit who now lives in Amer­ica I have my key­board set to (UK) Eng­lish and yet my Gmail has, and has always had, all the set­tings for a US account.

    Could the loc­a­tion of the IP also play a part in some way?

  19. AT LAST!!! i have a couple of gmail accounts, (work and per­sonal) .. was won­der­ing why my per­sonal account was never updated with the latest features!!

    Thanks to dig.dott.us (which linked here) I NOW KNOW!!

    Thanks.. a simple switch from Eng­lish (UK) to Eng­lish (US) and all the latest fea­tures.. I only wish when I emailed GMail sup­port, they told me.. :)

  20. Giles,
    If loc­a­tion of IP has any effect, I would guess it might have an influ­ence on the default lan­guage when you first sign up. Though I would expect the browser set­ting to be more relevent.

    Mike

  21. I think that when gmail puts out a new fea­ture it is done in the US first and then they put into other lan­guage set­tings later.

    I just looked at the Us and UK eng­lish set­tings and both are the same except for the new­est fea­tures which are “Chat” and “Web Clips”

    I guess the US would be the test plat­form to make sure everything works like it should before it is made avail­able. After all Gmail is still in beta.

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  24. It seems to be the case that the lan­guage option can be used to trig­ger all sorts of client-side stuff. I have some envir­on­mental mon­it­or­ing appar­atus at work, present­ing its data through a ded­ic­ated web server. If I view the page using IE on Win­dows (lan­guage set­ting Eng­lish [UK]) then tem­per­at­ure val­ues are repor­ted in degrees Cen­ti­grade. But using Moz­illa on Linux (lan­guage set­ting Eng­lish [en]) then they showed in Far­en­heit. Rather than change some set­ting on the mon­itor, I had to find and install an optional lan­guage pack “English/United King­dom” for Moz­illa and then the val­ues dis­played switched to Cen­ti­grade. All too clever, really.

  25. Hi Mike, I think these kind of regional fea­tures does not hap­pen only in GMail; Hot­mail and Friend­ster are some of the web­ser­vices I know that offers fea­tures based on your regional set­tings. At first a friend of mine in the US told me to use the Chat fea­ture in Friend­ster, and I thought I’m get­ting blind or per­haps had read­ing dif­fi­culties, until I change my loc­a­tion to US. (I’m in Taiwan).

    But it’s not quite a prob­lem really, unless we’re try­ing to use their region based ser­vices (shop­ping, maps and dir­ec­tions, etc.)

    Still, thanks for the head­sup! ;)

  26. Dustin Barnes: I couldn’t agree with you more.

    “What’s amaz­ing to me is that it’s not just the ter­min­o­logy that changes when you switch from US Eng­lish to UK Eng­lish, the whole applic­a­tion changes too.”

    The whole applic­a­tion? No it doesn’t.

    “That means all the new fea­tures, at least the con­fig­ur­a­tion inter­faces for them have to be writ­ten twice, and any bugs will have to be fixed twice.”

    Huh? Why does everything have to be writ­ten twice? They build a ver­sion of Gmail. Say the ver­sion just before those “From” addresses came in. They test it in US Eng­lish and then they trans­late it to all the lan­guages as neces­sary. They then start build­ing the “From” adresss fea­ture. And they make a new ver­sion of Gmail with the fea­ture in. Obvi­ously this ver­sion is US Eng­lish. And after test­ing they release it to US Eng­lish users. When they trans­late this ver­sion of Gmail they can then imple­ment it for other lan­guages too. At the moment the Uk ver­sion is just run­ning an old ver­sion of Gmail. The US one used to look like that.

  27. Sam,
    Even if they are run­ning an old ver­sion, if they find, for instance, a secur­ity issue that affects all ver­sions, then it will need to be fixed in mul­tiple ver­sions. That’s what I mean about main­tain­ing two versions.

    Another thought; why does it take so long? I appre­ci­ate that sup­port­ing 25 or more lan­guages means a long time trans­lat­ing and the check­ing those trans­la­tions. But the mul­tiple ‘from’ addresses fea­ture took more than 3 months to appear on the UK Eng­lish ver­sion (I sus­pect it took more than that, but I stopped check­ing some­time in December).

    Mike

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  29. … and not only in Gmail: whenever I change my Google set­tings in IE or Fire­fox back to Eng­lish, the next day they are in Span­ish again. Always.
    Yes, I live in Spain, but I live in Eng­lish.
    Is it so dif­fi­cult to respect users’ wishes? Repeated wishes, at that.
    AL.

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  31. Dear Any­body:

    I have thus far wasted over two hours try­ing to find how I can change one Gmail default address to a new Gmail address. All I can find in their very lack­ing Help Cen­ter inform­a­tion is how to make Gmail my default email cli­ent, which is an entirely dif­fer­ent topic. There is no but­ton or dia­logue box within “Set­tings” or “Accounts” to execute what I need. How­ever, within the Set­tings or Accounts (I for­get which as I’m brain-damaged at this point) Google refers to the “default” e-mail address, nowhere hint­ing at how it is selec­ted or changed. Would someone please help me out of my misery? You can reply to me at SunnyRainbowHeart@gmail.com. Many, many thanks!!!

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